New Trends in Policy Making: Application of Behavioral Economics and Psychology in the Drafting and Implementation of Public Policies


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Increasing number of governments rely on knowledge from behavioral economics and psychology to stimulate socially desirable behavior and develop policies tailored to the real needs and habits of citizens. If decision-makers have a deeper understanding of the principles and mechanisms on which citizens make decisions, then it is possible to design more effective policies that suit the needs of citizens and cost less. The role of a behavioral economy is to change the way in which possible choices are presented, or the environment in which decisions are made, and thus affect behavior change. That is why states establish teams specializing in the application of behavioral insights in the design and implementation of public policies.

More information regarding training in local languages is available HERE.

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This training is part of the project “Policies through Knowledge: Improving Policy-making Capacities and Processes in Bosnia and Herzegovina” which is implemented by the Center for Social Research Analitika and the Netherlands Institute of International Relations Clingendael, in partnership with the Civil Service Agency of Bosnia and Herzegovina. The project is financed by MATRA programme within the Netherlands Fund for Regional Partnerships of the Dutch Ministry of Foreign Affairs.